The Iowa Pork Producers Association will be handing out free “Purchase Moore Hamann Bacon” posters to Iowa State Cyclone fans ahead of Saturday’s football game. The original post featuring a photo of Cyclones Myles Purchase, Tyler Moore, Tommy Hamann and Caleb Bacon, with several pounds of ham and bacon, has been viewed more than 2.6 million times on X and garnered national media attention. That photo will now be on posters that the Iowa Pork Producers Association will give away ahead of Saturday’s Iowa State-TCU game in Ames.
Additionally, Raygun has begun selling “Purchase Moore Hamann Bacon” t-shirts with a portion of the proceeds going to the players, and a portion benefiting the Food Bank Association of Iowa, per request of the Iowa Pork Producers Association.
The “Purchase Moore Hamann Bacon” initiative is part of an NIL (name, image, likeness) deal with the four players to encourage Iowans to purchase more ham and bacon during National Pork Month, aka #Porktober23.
“This promotion has gone better than we could have imagined and while we’re promoting pork and the swine industry, we’re also helping to fight food insecurity in Iowa and beyond,” said Trish Cook, president of the Iowa Pork Producers Association. “Iowa pork producers are very grateful to the Cyclone players for their partnership, and hope everyone will heed the call to purchase more ham and bacon!”
In conjunction with the NIL partnership, the Iowa Pork Producers Association (IPPA) is donating $1,000 of pork to each player’s food pantry or food bank of choice. The four Cyclones all selected one in their hometown. Tyler Moore picked DMARC in Des Moines.
“In just the month of September, the DMARC Food Pantry Network assisted 22,745 individuals in the Des Moines Metro,” said Matt Unger, CEO at DMARC. “Donations like this help us provide more choices at local food pantries while getting the word out about food insecurity. With meat options being some of the most requested food items at our pantries – this is kind of a big deal. Thank you to Iowa State guard Tyler Moore and Iowa Pork for giving back and having fun while doing it.”
Caleb Bacon selected the Lake Mills Food Shelf in Lake Mills, Iowa for the $1,000 worth of pork donated by the Iowa Pork Producers in his name.
“The Lake Mills Food Shelf would like to thank the Iowa Pork Producers Association for their very generous donation. A special thanks to Caleb Bacon of Lake Mills for nominating us! Caleb, your last name will be remembered for years to come, not only locally, but to also to Iowa State fans and IPPA members,” said Bart Winter, co-administrator of the Lake Mills Food Shelf.
Myles Purchase chose the Food Bank of the Rockies andTommy Hamann asked for the $1,000 worth of pork in his name to go to Interfaith Outreach & Community Partners in Plymouth, Minnesota,
The “Purchase Moore Hamann Bacon” posters, along with pork sticks, will be available for free this Saturday from 2-5:30 p.m., or while supplies last, at the Iowa Pork Producers tent located on Jack Trice Way, on the north side of Jack Trice Stadium.
A photo of the posters will be displayed on the Jack Trice Stadium video board and a public address announcement encouraging Cyclones fans to “Purchase Moore Hamann Bacon” will be made during the game on Saturday.