The countdown is officially on for one of the most adorable events of the year! The Hello Kitty Cafe Truck, a beloved pop-up experience that has traveled across the country for nearly a decade, will be making its way to Jordan Creek Town Center in West Des Moines on May 24, 2025, from 10 a.m. to 7 p.m. Fans of the iconic Sanrio character can find the pink truck parked outside the Century Theaters on the southeast side of the mall.
This year marks a special milestone for Hello Kitty — she turns 50! The little girl who isn’t technically a cat (as her creator, Sanrio, points out) has captured the hearts of millions since she first debuted in 1974. To celebrate this major milestone, Sanrio is bringing the Hello Kitty Cafe Truck to cities across the U.S., offering fans the chance to purchase exclusive Hello Kitty merchandise, snacks, and more.
The Hello Kitty Cafe Truck, which first hit the road in October 2014, is also celebrating its 10th anniversary. Over the years, it has become a must-see for Hello Kitty enthusiasts, often drawing long lines of excited fans eager to score limited-edition items. This stop in West Des Moines promises to be no different, offering a variety of Hello Kitty-themed goodies, including:
- Exclusive Hello Kitty merch such as T-shirts, keychains, tote bags, pins, and mugs.
- Delectable treats, including huge, Instagram-worthy decorated sugar cookies, macaron sets, and freshly baked madeleines.
- Collectible items, with fans clamoring to grab items like limited-edition badges and cute plush toys.
The Hello Kitty Cafe Truck’s stop in West Des Moines is part of a nationwide tour, and attendees can expect a delightful experience filled with plenty of pink, cute designs, and delicious eats. Fans can also share their experiences and post photos on social media — a chance to fill up your feed with sweet Hello Kitty-themed items.
Location: Near the Century Theaters, Jordan Creek Town Center, 101 Jordan Creek Parkway, West Des Moines.
When: 10 a.m. to 7 p.m. on May 24, 2025.
Whether you’re a longtime Hello Kitty fan or just looking for a fun, family-friendly event, the Hello Kitty Cafe Truck stop in West Des Moines is a celebration you won’t want to miss. Make sure to come early and prepare for a day full of cute treats, exclusive merch, and loads of photo opportunities!















